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Manual Práctico de Gestión Empresarial

ISBN: 9788473605175

El precio original era: 31,50€.El precio actual es: 31,50€. 29,93 IVA incluido

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Peso 800 g
Fecha de Edición 01/05/2014
Plazo de entrega

24 h

Número de Edición

1

Idioma

Español

Formato

Libro

Páginas

406

Lugar de edición

MADRID

Encuadernación

Rústica

Editorial

TEBAR FLORES , EDITORIAL

EAN

978-84-7360-517-5

Manual Práctico de Gestión Empresarial

Dirigido a aquellos que han terminado su preparación académica y se integran en una organización empresarial, y por supuesto a empresarios y gerentes con inquietud social y vocación de servicio, dispuestos a conseguir que su empresa perdure contra viento y marea.

Se analizan 16 áreas de gestión, utilizando una metodología de autoevaluación, un sistema de medición, el control de la cobertura de objetivos y el planteamiento de estrategias.

Así, se tratan a fondo los diferentes aspectos que componen la gestión empresarial: Liderazgo, marketing, gestión comercial, ventas, imagen corporativa, compras, administración, cobros, recursos humanos, motivación, calidad, tecnología, producción, transporte, responsabilidad social de la empresa, plan de sucesión (protocolo familiar).

Introduction: Placing the Past, Suzanne Conklin Akbari

– Part 1: Biography and Circumstances of Daily Life
1:Chaucer’s Travels for the Court, Peter Brown
2:Chaucer and Contemporary Courts of Law and Politics: House, Law, Game, Matthew Giancarlo
3:At Home in the ‘Countour-Hous’: Inhabiting Space on Chaucer’s Polyglot Dwellings, Jonathan Hsy
4:Labour and Time, Kellie Robertson
5:Books and Booklessness in Chaucer’s England, Alexandra Gillespie
6:The Role of the Scribe: Genius of the Book, Martha Rust
7:’Gaufred, deere maister soverain’: Chaucer and Rhetoric, James Simpson

· Part 2: Chaucer in the Mediterranean Frame
8:Anti-Judaism / Anti-Semitism and the Structures of Chaucerian Thought, Steven F. Kruger
9:’O Hebraic People!’ English Jews and the Twelfth-Century Literary Scene, Ruth Nisse
10:The Hazards of Narration: Frame-Tale Technologies and the Oriental Tale, Karla Mallette
11:Fictions of Espionage: Performing Pilgrim and Crusader Identities in the Age of Chaucer, Suzanne M. Yeager

· Part 3: Chaucer in the European Frame
12:Ovid: Artistic Identity and Intertextuality, Jamie C. Fumo
13:Chaucer and the Textualities of Troy, Marilynn Desmond
14:The Romance of the Rose: Allegory and Lyric Voice, David F. Hult
15:Challenging the Patronage Paradigm: Late-Medieval Francophone Writers and the Poet-Prince Relationship, Deborah McGrady
16:Dante and the Author of the Decameron: Love, Literature, and Authority in Boccaccio, Martin Eisner
17:Boccaccio’s Early Romances, Warren Ginsberg
18:Chaucer’s Petrarch: ‘enlumnyed ben they’, Ronald Martinez
19:Dante and the Medieval City: How the Dead Live, David L. Pike
20:Historiography: Nicholas Trevet’s Transnational History, Suzanne Conklin Akbari

· Part 4: Philosophy and Science in the Universities
21:Grammar and Rhetoric c. 1100-c. 1400, Rita Copeland
22:Philosophy, Logic, and Nominalism, Fabienne Michelet and Martin Pickavé
23:The Poetics of Trespass and Duress: Chaucer and the Fifth Inn of Court,, Eleanor Johnson
24:Medicine and Science in Chaucer’s Day, E. Ruth Harvey
25:Logic and Mathematics. The Oxford Calculators, Edith Dudley Sylla

· Part 5: Christian Doctrine and Religious Heterodoxy
26:Wycliffism and its After-Effects, Stephen E. Lahey
27:Anticlericalism’, Inter-clerical Polemic and Theological Vernaculars, o Kathryn Kerby-Fulton, Melissa Mayus, and Katie Bugyis
28:Chaucer as Image-Maker, Denise Despres

· Part 6: The Chaucerian Afterlife
29:Geographesis, or the Afterlife of Britain in Chaucer, Jeffrey Jerome Cohen
30:Vernacular Authorship and Public Poetry: John Gower, T. Matthew N. McCabe
31:Lydgate’s Chaucer, Anthony Bale
32:Dialogism in Hoccleve, Jonathan Newman
33:Old Books and New Beginnings North of Chaucer: Revisionary Reframings in the Kingis Quair and the Testament of Cresseid, Iain MacLeod Higgins

REBORIO FERNÁNDEZ, ADOLFO: