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Handbook of Communication and Corporate Social Responsability

ISBN: 9781118721384

El precio original era: 60,50€.El precio actual es: 60,50€. 57,47 IVA incluido

Disponible para reserva

Fecha de edición 01/12/2013
Número de Edición

Idioma

Formato

Páginas

586

Colección

HANDBOOKS IN COMMUNICATIN AND MEDIA

Encuadernación

This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field.

  • Addresses a gap in the existing CSR literature
  • Demonstrates the relevance of effective CSR communication for the management of organizations
  • The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management

Øyvind Ihlen is Associate Professor of Journalism at the University of Oslo and Professor of Communication and Management at Hedmark University College. His publications includePublic Relations and Social Theory: Key Figures and Ideas (ed. with B. van Ruler & M. Fredriksson, 2009).

Jennifer Bartlett is Senior Lecturer at the School of Advertising, Marketing and Public Relations, Queensland University of Technology. She has published widely on corporate social responsibility and legitimacy.

Steve May is Associate Professor of Communication Studies at the University of North Carolina at Chapel Hill. His books include The Debate Over Corporate Social Responsibility (ed. with G. Cheney & J. Roper, 2007) and The Handbook of Communication Ethics (ed. with G. Cheney & D. Munshi, 2010).